Brothers Antonio and Vincenzo Poggi opened the first quarry in the Barco region, a few kilometers from Tivoli’s city center. They were young enthusiasts, who embarked into an entrepreneurial journey discovering in their lands Roman Travertine materials. During these years, Italy experienced a strong and quick growth especially in the manufacturing sector with a solid focus on the internal market demand.
After 1929’s Great Depression, family businesses further developed in Italy with an increasing demand for the internal market. During the 1930s the Poggi Brothers sold Roman Travertine blocks in the national territory, slowly expanding its business from the South to the North of Italy.
Under the Mussolini Regime, many businesses began to expand despite the years of the War. The Poggi’s managed to complete several national works of art, such as the Quirinale fountain and the EUR neighborhood in Rome. However, after the war, the Italian economy suffered but the two Poggi Brothers fought to keep our business alive.
The Italian economy has always been characterized by variable growth. Throughout the 1950s and early 1960s the Italian economy was booming. The second generation of the Poggi Brothers took over the company with the advent of numerous innovations in the industry in the following years.
Blocks began to be exported to other neighboring countries, mainly northern European states. The company started internationalizing its business, with additional offerings other than raw blocks, in particular slabs and cut to size. A newly constructed laboratory was erected into the property, which still stands today as an emblematic symbol of the company’s growth.
A new quarry was opened in the Pilella region by the Poggi family, which permitted the increase in production. Artists from different countries entered the quarry to complete works of art, inspired by ancient masterpieces of great artists such as Michelangelo and Bernini.
The 1980s were a period of rapid growth and investment. The new macroeconomic and political stability resulted in an export-led “economic miracle”, based on small and medium sized enterprises. Blocks, slabs and cut to size began to be exported also in Extra-EU countries.
In the 1990s, and still today, Italy’s strength was not the big enterprises or corporation, but middle-sized family-owned businesses and industries. During these years, the third generation of the Poggi family entered the business leading to a powerful process of internationalization, strongly developing its business and relations in the USA, Russia and China.
New quarries were opened in the Barco region by the Poggi family, further increasing the overall production. The liberalization process allowed the company to further expand its production in the European Market and in the USA.
The company undertook a strong reorganization and modernization of its business through the purchase in 2016 of new equipment and latest technological machinery such as Breton, Pedrini and Simec. The business continued to expand into foreign territories by marketing the products that erected long standing monuments such as the Colosseum and St. Peter’s Basilica.
The fourth generation of the Poggi family joined the business, promising to nurture the company’s reputation for years to come. The group has evolved and grown, exporting its products, its brand and its know-how worldwide, envisioning more of Italy abroad.
